I will start with the packaging. It's simply bold and glamorous. The level of luxurious feeling it offers is no less than the Tom Ford black/gold combination... I LOVE IT. It also has the magnetic lipstick cap - same as the Burberry one.
It's called "CC Lipstick" and claimed to be the newest technology which combines lip care with high impact color effect. The color is gorgeous as you can see from the swatch below. It's quite long lasting - 4 to 5 hours - drinking but no eating. I will do a kissing test and report back but for now I'm quite satisfied with it! I apologize that I took the picture at night time so the lighting might be a bit off but I really wanted to rave this product before I leave for my vacation! Of course, I'm totally carrying this in my purse with me!
The color definitely looks better on my lips than on my wrist. It totally brightens up my complexion and I absolutely adore it! I'm already thinking what the next color I should reward myself with next time I go shopping, maybe Heat? maybe Scarlatto? maybe Dolci? Ohhh I want them all...